Mattel inc Interesting Essay Topic Ideas

Mattel Toys

0 0
2191 words
7 pages

Mattel and Toy Safety

0 0
1302 words
4 pages

Mattel Inc.: Barbie Dolls Industry

0 0
1220 words
4 pages

Mattel Inc. Segmentation

0 0
1815 words
6 pages

Mattel Case

0 0
1305 words
4 pages

Compensation Plan for Mattel

0 0
887 words
3 pages

Unit Four Mattel Case Study Analysis

0 0
852 words
3 pages

Mattel Recall Case Study

0 0
1630 words
5 pages

A Company Overview and the Issues of Mattel, Inc.

0 0
2210 words
9 pages

Mattel Responds to Ethical Challenges

0 0
4401 words
16 pages

Mattel’s toy recall

0 0
1921 words
6 pages

Business Analysis: Mattel

0 0
1273 words
4 pages

The Case of the Mattel Toy Company

0 0
2316 words
8 pages

The Profile Overview of Mattel CPA Company and Its Problems in the U.S.

0 0
1135 words
2 pages

A Case Analysis of the Potential Problems That Occur When Mattel and Arthur Anderson Are at Fault

0 0
1132 words
2 pages

The Effectiveness of Mattel's Barbie Commercial Encouraging Young Girls to Be Anything They Aspire to Be

0 0
1697 words
5 pages

Mattel and Toy Safty

0 0
2563 words
9 pages

Mission Statement Analysis

0 0
19828 words
72 pages

Toys and Games Market in Brazil

0 0
3272 words
11 pages

Resource Management

0 0
931 words
3 pages

Last topics

Mattel
Toys
Toy
Mattel Inc is one of the world’s largest manufacturers of toys and games Founded in 1945, Mattel has earned its place in the toy industry as a premier producer of high quality, fun, and educational toys. With well-known brands such as Barbie, Hot Wheels, Fisher-Price, and Thomas & Friends, Mattel has become a household name in both the consumer and professional toy market. In addition to producing its own products, Mattel has also acquired well-known toy brands such as American Girl and MEGA Brands, furthering its commitment to delivering on-trend products. Through innovative design and developing strong relationships with retail partners, Mattel has earned worldwide recognition for its leading quality, design, and safety standards. At its core, Mattel is a company driven by product innovation that aligns with consumer needs. By understanding the behaviors, attitudes, beliefs and values of its audiences, Mattel is able to craft products and experiences that are truly meaningful. As Mattel has matured, its commitment to the social and environmental aspects of its business has only grown stronger, in keeping with its core mission to “make the world a better place for children and their families.” Five of the best examples of Mattel’s commitment to innovation and quality are as follows: 1. Barbie: Debuting in 1959, Barbie quickly became an international phenomenon and Mattel’s flagship brand. Barbie has evolved over the years, offering an ever-expanding variety of body types, diverse skin tones and hairstyles to better reflect the customers they serve. In 2016, Mattel debuted the first-ever Barbie in a hijab, inspired by American Olympian Ibtihaj Muhammad, in an effort to increase representation and diversity among children’s toys. 2. Hot Wheels: Produced by Mattel since 1968, Hot Wheels has become the world’s number 1 toy car brand. The classic, die-cast cars and tracks have been redesigned over time to keep up with the latest trends, including stunts, speed and collectability. Mattel has even produced real-life Hot Wheels cars, including a replica of the 1970 Dodge Charger and an 1,800-horsepower full-scale model of the Bone Shaker. 3. Fisher-Price: Producing toys for newborns through preschoolers, Fisher-Price has been a leader in delivering high-quality and educational toys for over 90 years. From its iconic Little People to its Imaginext figures, Fisher-Price has created a wide variety of engaging products that help young children develop in social, emotional, physical and cognitive areas. 4. Thomas & Friends: Joining the Mattel family in 2012, Thomas & Friends has been entertaining generations of children since its debut in 1945. Keeping up with modern times, Thomas & Friends began airing CGI-animated television series in 2008, featuring a variety of real-world locations and characters. 5. American Girl: Acquired by Mattel in 1998, American Girl has become a leader in providing products that reflect and celebrate girls of all backgrounds. The company provides an array of dolls and accessories, as well as books, magazines, and an interactive website. American Girl is dedicated to inspiring girls to be their best selves by providing characters with relatable stories and experiences. Mattel’s commitment to innovation and quality is demonstrated in all of its products, from classic brands such as Barbie, Hot Wheels, Fisher-Price and Thomas & Friends, to acquired brands such as American Girl. While Mattel has continued to engage its customers in new ways, the company has also remained dedicated to the social and environmental aspects of its business, making it an industry leader for over 70 years.